Discover OUR WORK
Lama Project


What we did

RateWorks is a financial services company focused on car refinancing for drivers with poor credit. LAMA assisted RateWorks with both strategizing and implementing digital and direct marketing initiatives.

Website development

RateWorks needed a new website that could tell their story, support their external application and, scale with the growth of the organization. After conduction a discovery session with both the marketing & application development team we were able to develop a site that was uniquely their own.

Developed social media channels and content

  • Optimized recommended channels to help grow brand awareness.
  • Established key messages for all social channels
  • Created unique visual assets (images, illustrations & video) tailored to the RateWorks Brand

Established a DirectMail Strategy

By integrating DirectMail as a marketing channel we were able to take their online messaging offline to make a greater impact.

  • Established DM Audience & cadence
  • Created visuals and messaging 


  • Elevated SEO website rating from 45 - 89
  • Incorporated Keywords into Meta Data
  • Added Schema micro data to elevate our SERP ranking
  • Performed weekly competitor content audits
  • Grew organic traffic 650%

Established MarketingAutomation

By automating typical marketing processes, we are able to engage with the customer on a consistent basis, keeping RateWorks top of mind.

No items found.
No items found.
No items found.




Let's Connect.

We’re all ears. Contact us today to arrange for a no-obligation consultation. The LAMA team will be happy to offer feedback on your next marketing project – or just provide a slightly off-center perspective.

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.